Prevention.com Launches Grocery Server

OFFERS DEALS, INGREDIENTS FOR HEALTHY RECIPES

Prevention.com, the website of Prevention magazine, has launched a Grocery Server tool to help shoppers search for money-saving deals at grocery stores within their area.

Located in Prevention.com’s Healthy Recipe Finder section, the tool lets users plug in their zip code, as well as search by store, product and product category to receive deals. They can also use the tool to see if local stores carry the ingredients suggested by recipes in the site’s Healthy Recipe Finder.

Prevention’s Grocery Server is offered by Grocery Server, a joint venture between Qponix and MyGroceryDeals.com.

TFFG Says: This is a pretty nifty component to Prevention.com. The announcement from Rodale, publisher of Prevention and Prevention.com, makes note of the “Healthy Recipe Finder” section the website, but the actual button the on the site’s navigation bar is under “Recipes” and there are two different links marked “Recipe Finder” that take you to the recipe finder page, and this being Prevention magazine, all the recipes are pretty much healthy.

The grocery shopper tool is neat. Just click on the “Find Grocery Deals” link which is just above “Recipe Finder” link on the left side of the page. Shoppers can search through various food categories and find the prices on each item in the individual food stores in a particular area. For example, in New York (TFFG’s area), it offers the option of searching “all stores” or breaking it down to one of 18 stores listed, including D’Agostino, Food Emporium, Wegmans, Whole Foods and others. It then lists what’s available under types of products and the cost of each.